Unlock Stock Market Success: The Four Pillars of IBD Methodology
Discover how fundamental analysis, technical strategies, market insights, and risk management drive investment triumphs.

Introduction to Investment Strategies
One of the first steps in starting your investment journey is selecting the right strategy. The main aim is to grow your money, but figuring out how can be challenging. Deciding what to buy, when to purchase, and when to sell are crucial decisions. The IBD Methodology is designed to assist investors in making these choices effectively.
Origins of The IBD Methodology
The IBD Methodology has its roots in the work of William O'Neil, the founder of Investor’s Business Daily. In his 1988 bestseller, 'How To Make Money In Stocks,' O'Neil shared years of research on top-performing stocks across different market cycles. His book provided a structured approach to making investment decisions. The methodology is built on four key pillars that have guided successful investors for decades.
Pillar 1: Fundamental Analysis And Stellar Companies
Pillar one of The IBD Methodology is fundamental analysis, focusing on the financial health of companies. This involves examining earnings, sales, and cash flow, which are typically found in earnings reports and balance sheets. The IBD EPS Rating and SMR Rating are tools that compare a company's performance to others in the database. By identifying stellar companies, investors can build a strong foundation for their portfolios.
Pillar 2: Timing Buys And Sells With Technical Analysis
Timing is crucial in investing, and pillar two utilizes technical analysis to decide when to buy and sell stocks. Technical analysis looks at stock charts, focusing on price and volume trends. William O'Neil discovered that strong fundamentals combined with specific chart patterns often indicated the best times to enter or exit a stock. Tools like the Relative Strength Rating help investors identify the strongest stocks in the market.
Pillar 3: Get Favorable Conditions With General Market
Understanding the overall market conditions is the third pillar of The IBD Methodology. William O'Neil emphasized the importance of knowing whether the market is trending upwards or downwards. Concepts like follow-through days and distribution days help investors recognize market bottoms and tops. Daily market analysis, such as The Big Picture column, assists in managing exposure and mitigating risks.
Pillar 4: Stay In The Game With Risk Management
Risk management is the fourth pillar, ensuring that investors protect their capital and stay in the game long-term. O'Neil introduced strict sell rules, such as cutting losses at 7-8% below the purchase price, to prevent small mistakes from becoming significant losses. Additionally, diversifying the portfolio by considering position size and stock volatility helps manage overall risk. Effective risk management is essential for sustained investment success.
Conclusion
William O'Neil's IBD Methodology has stood the test of time, offering a robust framework for investors to achieve financial success. By combining fundamental and technical analysis with market understanding and risk management, thousands have benefited from this strategy. As a tried and true system, The IBD Methodology continues to guide new investors toward their financial goals, building on the legacy of a legendary investor.